The 10 Largest Market Research Companies In The World

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Let’s explore the 10 largest market research companies in the world, ranked by revenue.

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Clocking in at 1.39 billion in revenue for 2019, the CoStar Group is an often used – but somewhat lesser known – market research company.

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With continued innovation and a clear promise to customers, GfK’s success is no surprise. Overall, GfK raked in 1.67 billion in revenue in 2019.

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IHS Markit – 2.11 billion

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Ipsos’s wide reach is evidenced by the locations of its offices. They’re spread across 90 different countries and employ 16,530 people in total.

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Kantar’s 2.87 billion in 2019 revenue is what landed it in the top 4 largest market research companies.

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It has over 800 million non-identifiable patient records, including sales information, promotional data, prescription data, social media, and medical records.

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[{"selector":"#anim-87008856-780e-431c-b942-75e639cd6611","keyframes":{"transform":["translate3d(-53.06123%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5e2d5531-b70f-476c-93c3-57149ea82e9a","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f847e109-8b2b-4ba0-9b95-72a89d16f7cd","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-f69b67f8-9367-470a-a2bb-443aca98f3e9","keyframes":{"opacity":[0,1]},"delay":100,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9bc1b2c7-bce2-4c11-914b-d9d82ac2c0d5","keyframes":{"transform":["rotate(-270deg) translate3d(0px, 1606.94555%, 0) rotate(270deg)","rotate(-270deg) translate3d(0px, 0px, 0) rotate(270deg)"]},"delay":100,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c80c65a2-3eeb-4e66-b070-42d288ea6458","keyframes":{"opacity":[0,1]},"delay":200,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7a66d9ac-4b38-4038-aa65-45ba4bfff0ca","keyframes":{"transform":["rotate(-270deg) translate3d(0px, 579.25933%, 0) rotate(270deg)","rotate(-270deg) translate3d(0px, 0px, 0) rotate(270deg)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-edb5e5f1-b61a-440c-8310-bb360f4337c8","keyframes":{"opacity":[0,1]},"delay":50,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-242b1d53-b38d-4020-8f96-5f62b8c09ca2","keyframes":{"transform":["rotate(-270deg) translate3d(0px, 1100.44508%, 0) rotate(270deg)","rotate(-270deg) translate3d(0px, 0px, 0) rotate(270deg)"]},"delay":50,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-73ea477d-b1b3-441b-bc94-5e65d01a8d7c","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5e7237ba-fc5c-4018-8ec6-21f305cc08ca","keyframes":{"transform":["translate3d(0px, 200.50297%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a4dd44a2-6f0b-4f26-9e99-fb74c0f0d6a3","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8e8d4e61-37df-4b42-a0ea-76f42918f713","keyframes":{"transform":["translate3d(0px, 147.25927%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-60c5a608-4561-4774-961e-10266ec5efe0","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33},{"transform":"scale(0.95)","offset":0.66},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] [{"selector":"#anim-43e4a7ad-ecf4-4c8d-b05a-bfa5bc28f639","keyframes":{"transform":["translate3d(67.80303%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-89e1441b-0131-44c2-9890-654d93e7a742","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-62296cbb-63ef-4517-8892-43d66ec58809","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-8ae19211-b55d-49fc-adf5-56f15c0744be","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33},{"transform":"scale(0.95)","offset":0.66},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] [{"selector":"#anim-f6c73639-c264-4b85-9616-e4412715f1cd","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ca99e2b0-b4e3-4c8d-831c-401dbb0de304","keyframes":{"transform":["translate3d(0px, 154.37420%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Lined Circle Multiple Blue Rings Blue Rings Arrow Arrow Arrow Learn more

The 10 Largest Market Research Companies In The World

Let’s explore the 10 largest market research companies in the world, ranked by revenue.

Clocking in at 1.39 billion in revenue for 2019, the CoStar Group is an often used – but somewhat lesser known – market research company.

CoStar Group – 1.39 billion

With continued innovation and a clear promise to customers, GfK’s success is no surprise. Overall, GfK raked in 1.67 billion in revenue in 2019.

GfK – 1.67 billion

IHS Markit – 2.11 billion

Ipsos’s wide reach is evidenced by the locations of its offices. They’re spread across 90 different countries and employ 16,530 people in total.

Ipsos – 2.24 billion

Kantar’s 2.87 billion in 2019 revenue is what landed it in the top 4 largest market research companies.

Kantar – 2.87 billion

It has over 800 million non-identifiable patient records, including sales information, promotional data, prescription data, social media, and medical records.

IQVIA – 4.14 billion

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