To compare Visible vs. TracFone is to compare limited plans vs. unlimited plans. TracFone only offers limited plans. Visible only offers unlimited plans. Plus Verizon actually owns both Visible and TracFone, so they are essentially two sides of the same coin.
Although Verizon owns TracFone, the service still uses all three major mobile networks — Verizon, AT&T, and T-Mobile — until November 2024, when all TracFones will have to be compatible with the Verizon network. Visible only uses Verizon’s network.
Which is best? Here’s a look at what Visible and TracFone offer.
Visible | TracFone | |
---|---|---|
What it is | Mobile Virtual Network Operator (MVNO) | Mobile Virtual Network Operator (MVNO) |
Owned by | Verizon | Verizon |
Talk and text | Unlimited | Unlimited |
Limited plans | N/A | Multiple plans ranging from $15-$40 depending on data needs |
Unlimited plans | Visible, Visible+ | N/A |
Cost | Lowest plan: $25/month | Lowest plan: $15/month |
Compatible phones | iPhone 14 series, Samsung Galaxy S23 series, Galaxy Z Fold4, Pixel 7 devices | iPhone SE series, Samsung Galaxy A54 series, Pixel 6 |
Founded | 2018 | 1996 |
Wireless network | Verizon | Verizon, AT&T, and T-Mobile (All phones will switch over to Verizon by November 2024) |
Visible vs. TracFone: What’s the Difference?
Plans
Prepaid plans are really where the difference between Visible and TracFone is most noticeable. Visible doesn’t have limited data plans. TracFone doesn’t have unlimited data plans.
As we mentioned, Visible has no limited plans, but they have two options for unlimited plans — Visible and Visible+. Visible gives you unlimited talk, text, and data for both 5G Nationwide & 4G LTE. For Visible+, you get the same thing, plus access to 5G Ultra Wideband, as well as up to 50GB of data before Visible slows down your service.
For TracFone, there are a multitude of plans to choose from depending on your data needs. The most popular plans all have unlimited talk and text, but you have a set amount of high-speed data. You can also get plans that restrict talk and text for a lower price. Plans range in data allowances from zero data to 8GB of data.

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TracFone also offers different term periods that can help you save on fees. A year-long plan costs $199 but comes with unlimited talk and text and 24GB of data. There are 30-day plans, 60-day plans, 90-day plans, and 365-day plans.
Costs
Both TracFone and Visible offer good deals. TracFone’s lowest plan is $15/month for unlimited talk and text but doesn’t include data. Here’s a breakdown of their most popular plans:
- $15/month — unlimited talk and text
- $20/month — unlimited talk and text, 2GB of data
- $25/month — unlimited talk and text, 3GB of data
- $30/month — unlimited talk and text, 4GB of data
- $40/month — unlimited talk and text, 8GB of data
All of these plans are 30-day plans. You can save money by signing up for a 60-day, 90-day, or 365-day plan instead.
For Visible, there are only two plans, which keeps it simple. The Visible Plan is $25/month and the Visible+ Plan is $45/month.
Phones
Visible offers more options for new and popular phones, including the iPhone 14 series, the Samsung Galaxy S23 series, the Galaxy Z Fold4, and Pixel 7 devices. It’s easy to transfer your phone to Visible or select a new phone when you sign up.
TracFone has popular phones, but they may not be the most up-to-date models. It offers the iPhone SE series, as well as the Samsung Galaxy A54 series and the Pixel 6 series. TracFone also offers a good variety of basic phones if you are looking to save some money.
Network
Both Visible and TracFone are owned by Verizon, so both carriers are also on the Verizon network. Verizon has the most coverage area of any carrier, but it has lagged behind when it comes to upgrading its towers to 5G, putting it behind both AT&T and T-Mobile, which has the largest 5G network at this point.
If you live in a rural area where service can be spotty, Verizon’s network is your best bet, but always check with the carrier’s network map to make sure your area is covered.
Multiple Lines
Neither Visible nor TracFone has a family plan discount. You can add multiple lines to your account, but they will all be the same price.
Extras
TracFone only offers essential services to keep its prices low. However, Visible does have a few perks for its basic plan and even more for the Visible+ plan. For the Visible plan, you get spam protection, as well as calls to Mexico and Canada. For the Visible+ plan, you get the same perks, as well as calls to 30+ other countries, plus texts to over 200 countries. Visible+ also offers a discount of $10/month on Verizon Home Internet.
Visible: Where Did It Start?
Verizon created Visible in 2018 to be its go-to prepaid mobile option. It started as an invitation-only service before it rolled out to the general public.
In 2020, Visible was named one of Fast Company’s Most Innovative Companies. In June 2022, Visible was renamed Visible by Verizon to highlight the relationship between the two companies.
TracFone: A History
TracFone started in 1996 in Miami as Topp Telecom Inc., making it one of the first prepaid mobile companies that still exists today. In 1999, TelMex invested enough money in Topp Telecom to acquire a 55% stake in the company. In 2000, Topp Telecom changed its name to TracFone Wireless Inc.

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During the 2010s, TracFone evolved with other prepaid mobile companies, expanding to LTE and allowing unlocked phones on the network with a TracFone SIM card.
In 2020, Verizon bought TracFone and has begun shifting all TracFone customers to the Verizon network. Verizon has also been shutting down smaller brands that TracFone had acquired over the years.
Visible vs. TracFone: 5 Must-Know Facts
- Visible and TracFone are both owned by Verizon.
- TracFone only has limited plans. Visible only has unlimited plans.
- Visible runs on the Verizon network. TracFone will be switching all its phones to the Verizon network by November 2024.
- If you currently have a TracFone that runs on AT&T or T-Mobile, you will be forced to switch to a Verizon-compatible phone by November 2024. TracFone is sending out free phones for those who need to switch.
- Visible has the better phone selection with the most up-to-date phones, including the iPhone 14 series, the Samsung Galaxy S23 series, the Galaxy Z Fold4, and Pixel 7 devices.
Visible vs. TracFone: Which One Is Better? Which One Should You Use?
TracFone and Visible offer completely different packages, making the choice easy. If you are looking for limited data to save you money, then TracFone is the best choice. If you are looking for a low-cost unlimited plan, then Visible is the best choice. Since both run on the Verizon network, you get the same general coverage. It really comes down to the kind of data plan you are looking for.
The image featured at the top of this post is ©Akhenaton Images/Shutterstock.com.