9 Reasons to Avoid a NanoCell 90 Series TV Today

Best Alternatives to an LG C2

9 Reasons to Avoid a NanoCell 90 Series TV Today

Key Points

  • There are limited size options available for the NanoCell 90 Series.
  • The NanoCell 90 Series uses edge-lit LED backlighting instead of back-lit backlighting.
  • There are issues with the Variable Refresh Rate (VRR) feature when gaming.
  • The NanoCell 90 Series TVs have a washed-out appearance from certain angles.
  • The brightness levels of the NanoCell 90 Series TVs are below average.
  • There are quality control concerns with the NanoCell 90 Series TVs.

NanoCell technology, developed by LG, offers a newer approach to television displays. This technology enhances color vibrancy and accuracy, creating a more immersive viewing experience. However, despite these benefits, there are several reasons why one might want to reconsider purchasing a NanoCell 90 Series TV.

Some Background on the NanoCell 90 Series TV 

The NanoCell 90 Series is a premium line of televisions produced by LG, known for their sophisticated NanoCell technology. This technology utilizes nanometer-sized particles to absorb unwanted light wavelengths. This enhances the purity of the colors displayed on the screen.

Although priced higher than average, the 90 Series boasts notable features such as 4K resolution, AI-powered picture and sound, and advanced gaming capabilities. However, despite these impressive attributes, a few limitations are associated with this series.

Reasons to Avoid a NanoCell 90 Series TV

Costly Investment

The NanoCell 90 Series TVs carve out a distinct niche for themselves at the upper end of the pricing echelon. This is especially prominent when compared to other television sets that boast similar features and sizes. The decision to buy depends on multiple variables, such as the specific model and screen size that one opts for. The price of these TVs can fluctuate between a considerable $1000 to an even more hefty $2000. This substantial price tag, although indicative of its high-quality components and cutting-edge technology, can undeniably pose a formidable barrier to many consumers, who may find such a high investment difficult to justify.

Limited Size Options

One key aspect of the NanoCell TVs that buyers should take into consideration is the size options, or lack thereof, particularly when it comes to the 90 Series. Unlike their counterparts on the market, these models predominantly cater to individuals looking for larger TVs, starting at a substantial 55 inches. For those in search of smaller TV models suitable for compact or spatially challenged rooms, the 90 Series may not offer the best fit. This lack of size flexibility potentially excludes a segment of the market, making it a restrictive factor for consumers.

Edge-Lit LED Backlight

Despite being a high-end model positioned in the premium segment, the NanoCell 90 Series surprisingly opts for edge-lit LED backlighting. This type of backlighting technique can potentially lead to an inconsistent brightness distribution across the screen. Especially when juxtaposed with direct-lit or full-array backlighting techniques that other premium TVs utilize, this backlighting can underwhelm in terms of uniformity and visual appeal.

NanoCell LG OLED TV monitor
LG NanoCell TVs have edge-lit LED backlighting instead of back-lit backlighting, which has an array of lights behind the TV instead of on the edge.

©Grzegorz Czapski/Shutterstock.com

Variable Refresh Rate (VRR) Issues

Another concern that has been flagged by users of the NanoCell 90 Series TVs pertains to the Variable Refresh Rate (VRR) feature. An aspect that is indispensable for a seamless, immersive gaming experience, the VRR feature has reportedly suffered from stability issues and flickering. These problems can inadvertently affect the quality of fast-paced, high-action games, detracting from the overall gaming experience that these TVs aim to provide.

Inferior Off-Angle Viewing

NanoCell technology, at its core, is designed to offer superior off-angle viewing. However, some consumer reviews suggest that the NanoCell 90 Series fails to deliver on this aspect. When viewed from off-center or side angles, the colors on these TVs may appear muted or washed out, and the contrast might diminish, thus falling short of the expectations set by their NanoCell moniker.

Limited Brightness

The NanoCell 90 Series might prove to be a letdown for consumers who prefer watching TV in brightly lit rooms. With brightness levels that don’t climb particularly high, these TVs could struggle to counteract glare in well-lit environments. This lack of brightness can have a detrimental effect on the overall picture quality and viewing experience, reducing the visual appeal of the content.

Inadequate HDR Performance

While the NanoCell 90 Series TVs do extend support for HDR (High Dynamic Range), their performance in this domain leaves room for improvement. When compared to other TVs that excel in the HDR department, particularly those with higher peak brightness capabilities, the vibrancy and impact of HDR content may appear lackluster on the 90 Series. The HDR performance of these TVs, therefore, can be perceived as underwhelming.

Inconsistent Black Levels

Another significant point of contention with the NanoCell 90 Series TVs is their struggle to deliver deep, consistent blacks. This is primarily attributable to the use of IPS panels and edge-lit LED backlighting. As a consequence, in darker rooms or while watching scenes with a lot of dark elements, viewers might experience a less immersive and visually satisfying experience.

Best TVs Under $1200
There is concern around the depth of the black color on the LG NanoCell 90 Series due to the use of IPS panels.


Quality Control Concerns

Certain users have raised red flags about the quality control measures on the NanoCell 90 Series TVs. These apprehensions range from dead pixels to backlight bleeding. While these issues might not be widespread or universal, they definitely warrant attention as potential concerns. Any prospective buyers should factor these quality control challenges into their purchasing decision to avoid disappointment later.

Alternatives to NanoCell 90 Series TVs

Considering the issues with the NanoCell 90 Series, you might want to consider some alternative options:

Samsung QN85A Neo QLED

The QN85A Neo QLED from Samsung amalgamates Quantum Dot and Mini LED technology to yield a superior picture quality that remains unparalleled in its range. The TV offers elevated levels of brightness, making it an exceptional choice for those who enjoy their viewing experience in bright rooms.

Great Brightness
SAMSUNG 55-Inch Class Neo QLED 4K UHD QN85A Series
  • 4K UHD 120 Hz with Quantum Matrix Technology
  • Built-in Alexa
  • Quantum HDR 24X
  • Powered by Tizen
  • Transforms picture to 4K through AI and machine learning
We earn a commission if you make a purchase, at no additional cost to you.
12/09/2023 04:09 am GMT

Sony X90J

Sony’s X90J stands as a testament to the brand’s commitment to quality, offering impressive picture quality courtesy of its full-array LED backlighting. This technology combines with Sony’s powerful image processing and provides consistent and uniform illumination. In turn, this significantly enhances HDR performance.

Best for HDR
Sony X90J 65 Inch TV: BRAVIA
  • Cognitive processor and XR Triluminos Pro
  • Delivers high contrast with deep blacks and high brightness
  • Google TV built-in
  • Exclusive features for PS5 and 120fps
We earn a commission if you make a purchase, at no additional cost to you.

Vizio P-Series Quantum

The Vizio P-Series Quantum TVs offer a cost-effective yet high-quality alternative to other high-end models like the NanoCell 90 Series. Despite their more affordable price point, these TVs don’t compromise on picture quality. This is thanks to their incorporation of Quantum Dot and full-array LED technologies offering a compelling viewing experience that easily rivals that of its pricier counterparts.

Best Value
VIZIO 75 inch 4K Smart TV
  • High-performance full array backlight
  • Spectacular bright highlight
  • Exceptional picture processing, 4K upscaling
  • Superfast navigation via Smartcast
We earn a commission if you make a purchase, at no additional cost to you.
12/09/2023 04:14 am GMT

Reasons You May Still Want to Purchase a NanoCell 90 Series TV

Despite these highlighted drawbacks, the NanoCell 90 Series TVs still possess noteworthy features that may make them appealing to many. Their NanoCell technology ensures vibrant and accurate colors that contribute to an engaging viewing experience. These TVs also boast a sleek and modern design. This allows them to fit seamlessly into a variety of interior settings. The smart TV interface is user-friendly and offers access to an extensive range of streaming services. The 90 Series features excellent audio performance, which reduces the need for additional external speakers. Lastly, the NanoCell 90 Series is a solid choice for LG loyalists or those attracted to the brand’s reputable customer service.

Vibrant Display
LG 55NANO90UPA NanoCell 90 Series (2021)
  • Display resolution: 4K
  • Features LG's 4th generation a7 AI processor
  • Includes Dolby Atmos, Dolby Vision, and Cinema HDR
  • Supports Alexa and Google Assistant
We earn a commission if you make a purchase, at no additional cost to you.
12/09/2023 04:15 am GMT

Wrapping Up

Despite the NanoCell 90 Series TVs offering vibrant colors and advanced features, they have many drawbacks to consider. These include limited brightness and inconsistent black levels, along with quality control concerns and high costs. Unfortunately, these issues may outweigh the benefits for many consumers. It is imperative that you carefully consider and evaluate your options to make an informed decision when buying a new TV.

Reasons to Avoid a NanoCell 90 Series TV Summary
They are at the upper end of the pricing scale, which can be hard to justify.
There are limited size options.
Edge-lit backlighting instead of back-lit backlighting.
Issues with the Variable Refresh Rate (VRR) when gaming.
Washed-out appearance from certain angles.
Below average brightness.
HDR vibrancy is lackluster for the price.
Black colors on the screen are not as dark as they should be.

Frequently Asked Questions

Why is the NanoCell 90 Series TV more expensive than other similar-sized TVs?

The NanoCell 90 Series TV is priced higher due to its advanced NanoCell technology, superior sound system, and sleek design. However, some of the costs may also be associated with the brand’s reputation and customer service.

I have a small room; can I find a NanoCell 90 Series TV to fit my space?

The NanoCell 90 Series TVs typically start at larger sizes, around 55 inches. If you have a compact room, you might want to consider other TV series or brands that offer smaller sizes.

Are there reported issues with the Variable Refresh Rate (VRR) feature in the NanoCell 90 Series TVs?

Yes, some users have reported flickering and stability issues with the VRR feature on the NanoCell 90 Series TVs. This may impact the quality of fast-paced games.

Will the NanoCell 90 Series TV offer good picture quality in a bright room?

The NanoCell 90 Series might struggle in very well-lit rooms, as these TVs do not get exceptionally bright. You might experience glare or washed-out colors in such settings.

How does the HDR performance of the NanoCell 90 Series TVs compare with other TVs?

While NanoCell 90 Series TVs support HDR, their HDR performance is considered average rather than exceptional. Other TVs, particularly those with higher peak brightness capabilities, might provide a more vibrant and impactful HDR experience.

To top