- Threads is a new social media platform that is being called Twitter’s rival.
- Threads hit 100 million users in July 2023, showing explosive growth.
- Threads offers an easy and intuitive user interface, with minimal clutter.
- Currently, Threads is ad-free and offers a full free feature set.
- Users can craft longer posts on Threads, with a limit of 500 characters.
- Threads has more media options than Twitter, allowing users to upload up to 10 items per post.
- Threads has a different feed algorithm that combines the Discover page from Instagram with a feed of the people you follow.
- Threads is working on supporting ActivityPub, a decentralized social networking protocol.
- Threads is growing fast and attracting users who never joined Twitter but actively used Instagram.
In the world of social media, Threads is basically a newborn. Compare this to Twitter, which has been around for over 16 years. It only just launched on July 5th, but it’s already being called Twitter’s rival.
Part of this is due to its explosive growth; the app hit 100 million users in July 2023. Even though Threads is still being developed and new features are being added regularly, the app offers a lot of features similar to Twitter.
There are even a few things that Threads does better than Twitter. In this article, we’ll take a look at 6 different reasons why Threads is better than its competitor and why you might want to jump over to this new platform today.
Why People Are Moving from Threads to Twitter
Before we get into what features set Threads apart from Twitter, it’s important to look at why people want to leave Twitter in the first place. A lot of this is due to the changes that have been put in place recently.
Many users have been reporting that the app is slow and buggy and hasn’t been functioning properly. There have also been limits to the service that people have grown accustomed to over the years.
For example, Twitter will start limiting the number of tweets you can view once you’ve viewed over 600. One of the most common features of social media networks is the ability to scroll infinitely, so this feels like a huge change to how things are done.
Since Twitter has been around for so long and people have grown accustomed to the service, it won’t be going anywhere any time soon. But, currently, Threads is becoming a viable alternative that offers similar functionality. Below you’ll find six reasons why Threads is better than Twitter.
Reason #1: Easy and Intuitive to Use
The moment you log in to Threads, you’ll notice how easy it is to use. Compare this to other apps that have grown cluttered over time. Now, Threads does feel like using Twitter, but it’s really easy to engage with content and it feels quite minimalistic.
It’s quite easy to navigate between the different features and there’s basically zero clutter on the interface. In time, it will probably become more bogged down with features. But, at the moment, it’s very beginner-friendly.
Reason #2: Currently Ad-Free
A lot of social media platforms today feel like nothing more than ad platforms. You can’t go more than a few seconds without seeing an ad or sponsored content. Currently, Threads is ad-free. Plus, there are no features that are hidden behind a paywall.
Twitter has ads, plus a lot of great features are hidden behind a paywall. These elements are constantly changing as Twitter tests out new subscription tiers.
Some have even limited the number of tweets you can read in a day. It’s too early to tell how aggressive advertising will be on Threads, but, at the moment, its ad-free experience and full free feature set make it stand out.
Reason #3: Can Craft Longer Posts
Currently, Twitter limits tweets to 280 characters. A lot of people have adapted to this limit over time and have become masters at writing short tweets, but others have found this limiting.
With Threads, you can write up to 500 characters for every post. For users who found tweets limiting, this can be a great option to create content that’s nearly twice as long.
Reason #4: More Media Options
When you post on Threads, you also have more media options than on Twitter. For example, you can upload up to 10 items for each post and comment.
Although it’s a small feature, being able to scroll through a few different photos and videos in a carousel is a really great experience. Since Instagram is mostly a photo- and video-based app, some of these features have made their way over to Threads.
Reason #5: Different Feed Algorithm
The first thing you’ll notice about the Threads feed is that it’s different from Twitter. It essentially combines the Discover page from Instagram with a feed of the people you follow.
This is a great way to get exposed to new accounts and features you didn’t know existed. Some users might prefer only seeing content from the people they follow, but this can change in the future. It might be an experiment now since most users are still getting used to posting on the Threads platform.
Reason #6: Could Move Towards Decentralized Social Networking
Another thing that Threads has going for it is its decentralized nature. Threads is working on supporting ActivityPub. This is a decentralized social networking protocol that allows users to interact on the network from different apps.
Although this hasn’t received mainstream adoption just yet, it could end up being the future of social networking.
Closing Thoughts: 6 Reasons Threads Is Better Than Twitter
By now, you’ve seen a few ways in which Threads sets itself apart from Twitter. It’s too early to tell which app will reign supreme in the long run. However, Threads is growing fast in terms of its user base.
It’s also working to attract an audience that never joined Twitter in the first place, but actively used Instagram.
With how important social media is in our daily lives, it seems there’s always room for another social media network. Overall, Threads is very intuitive and a breath of fresh air from other apps.
|Reason #1: Easy and Intuitive to Use
|Threads is easy to use and navigate with minimalistic interface and zero clutter.
|Reason #2: Currently Ad-Free
|Threads is currently ad-free and does not hide features behind a paywall unlike Twitter.
|Reason #3: Can Craft Longer Posts
|Threads allows users to write up to 500 characters for every post, nearly twice as long as Twitter’s limit.
|Reason #4: More Media Options
|Threads offers more media options than Twitter, allowing users to upload up to 10 items for each post and comment.
|Reason #5: Different Feed Algorithm
|Threads combines the Discover page from Instagram with a feed of the people you follow, exposing users to new accounts and features.
|Reason #6: Could Move Towards Decentralized Social Networking
|Threads is working on supporting ActivityPub, a decentralized social networking protocol, which could be the future of social networking.
The image featured at the top of this post is ©Adryan Samuel Hutagalung/Shutterstock.com.