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App tracking is a feature that’s designed to help developers understand the habits of their users in order to make their apps better for everyone. In other words, app developers use this information to learn about trends and user engagement so that they can create new and innovative features for users.

While app tracking provides valuable information to improve apps, it can be intrusive. If you’re concerned about how your personal information is being used by app developers, then disabling app tracking is a great way to protect your privacy.

Fortunately, Apple allows users to disable app tracking. 

We’ll explain everything you need to know about app tracking and how to turn off tracking on your iPhone to ensure your privacy is protected. Let’s get started.

What is App Tracking?

App tracking is the process of tracking a mobile application’s activity and performance. This can include things like how many times the app has been opened, how long it was used, and what actions were taken within the app. 

By understanding these behaviors, developers can make sure their apps are providing a positive experience for their users by collecting data that will help them improve the app as well as market to you better in the future.

Tracking an app’s activity and performance is important for two main reasons. First, it helps developers determine whether their app is providing a positive user experience. If users aren’t enjoying the content or features of the app, it may be worth looking into fixing those issues.

Second, by understanding which actions users are taking in an app, developers can optimize their content and designs to better suit those activities. This way, users will have a more enjoyable experience overall. 

However, tracking can be pretty intrusive as the app developers will have access to your data. Some apps even continue to track your activity after you’ve closed them. To protect the privacy of iPhone users, Apple introduced a new feature to its operating system that lets users determine what apps can track their activities. 

Why You Should Turn Off Tracking on Your iPhone

Here’s why you should turn off tracking on your iPhone.

  • It’s privacy-invasive. Your apps can track everything from where you are to what you’re doing on your phone. This data can be extremely personal and intrusive.
  • Another danger of app tracking is that it can reveal your personal information to the app developers. If the app is tracking personal information such as the user’s location, routine, and web activity, then the app owner could potentially access this information and use it for nefarious purposes.
  • App tracking consumes unnecessary battery life as apps keep running in the background to track your activities even after you’ve closed them.
  • It wastes bandwidth and storage space. If you allow app tracking on your iPhone, those apps will constantly be uploading data servers to keep track of what you’re doing on your phone. The constant uploads can take up bandwidth and may affect your internet speed.

If you’re concerned about privacy and the tracking of your activities on your iPhone, disabling tracking is a great way to reduce that information flow. 

How to Turn Off Tracking on an iPhone in Easy Steps

If you would like to turn off tracking and prevent all apps on your phone from tracking your activities, here’s what to do:

  1. Open the Settings app.
  2. Scroll down and select Privacy & Security.
  3. Tap Tracking.
  4. Turn off the Allow Apps to Request to Track toggle. Turning off this toggle will automatically deny new app tracking requests.
turn off app tracking iphone
First, open the Settings app on your iPhone.
turn off app tracking iphone
Next, open Privacy & Security.
turn off app tracking iphone
Tap Tracking.
turn off app tracking iphone
Toggle Allow Apps to Request to Track to Off. This will turn the icon from green to grey. Once it’s no longer green, you’re all set!

How to Prevent Specific Apps from Tracking Your Activity on an iPhone

Here’s how to prevent individual apps from tracking your activities on an iPhone:

  • Open the Settings app.
  • Scroll through the list of your apps and select the app you wish to disable tracking for. 
  • Turn off the Allow Tracking toggle. Once you do this, the app will no longer be able to track your activities.
turn off app tracking iphone
Open Settings.
turn off app tracking iphone
Find the app you want to disable tracking for and click on it.
turn off app tracking iphone
Toggle Allow Tracking to Off, turning the green to grey. You’re done!

Benefits of Turning Off App Tracking

When you disable app tracking on your iPhone, you stop apps from collecting information about your usage and activity. This can be helpful if you want to keep your privacy and not share your data with the app’s developer.

Below are the benefits of disabling app tracking on your iPhone.

You’ll Have More Control Over Your Privacy

By disabling app tracking, you can limit the information that these companies have about you. This control is especially important when it comes to third-party apps. 

Third-party apps are apps that are not made by Apple or its partners, and they can contain malicious code or tracking cookies. By disabling app tracking on your iPhone, you reduce the risk of these apps accessing your personal information.

You’ll Save Data on Your iPhone

By turning off app tracking, you’ll prevent apps from running underground to track your activities across other apps. This helps in reducing data consumption.

You’ll Reduce Battery Drain

App tracking allows apps to monitor your activities even when you’ve closed them. Disabling app tracking can help you conserve battery life because it’ll prevent apps from running in the background to track your activities.

Conclusion

When you first download an app, Apple asks if you want it to track your usage and share data with the developer. If you say no, then all of your activity within the app is private. 

However, if you later choose to turn on app tracking, then Apple will send anonymous data about the apps and services you use every 24 hours to the developer. This includes things like how long you spend on each page, what type of content you click (ads vs. content), and where in the world your device is located at the time.

Are these details really necessary for developers? Probably not. In most cases, they just want to understand how their apps are being used so that they can make them better for users. Nonetheless, if you are concerned about your privacy, then turning off tracking might be a good idea.

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More from History-Computer

  • Apple Available here: https://support.apple.com/guide/iphone/control-app-tracking-permissions-iph4f4cbd242/ios
  • CNET Available here: https://www.cnet.com/google-amp/news/stop-iphone-apps-from-tracking-you-with-this-settings-change/
  • Make Use Of Available here: https://www.makeuseof.com/how-to-stop-individual-app-tracking-iphone/
  • PC Mag Available here: https://www.pcmag.com/how-to/turn-off-apple-find-my-iphone-tracking
  • iPhone Life Available here: https://www.iphonelife.com/content/how-to-prevent-web-app-data-tracking-your-iphone