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Finding and understanding your ad payment settings on Instagram can be a bit tough! Today, we will walk you through the simple steps of updating your payment information, choosing a preferred payment method, and managing your billing history. Whether you’re a business owner or an influencer, it’s important to stay on top of your ad expenses and make sure everything is set up correctly. Let’s discover how to change your ad payment settings on Instagram and stay in control of your advertising budget (plus a lot more)!

5 Steps to Change Your Ad Payment Settings on Instagram

As a quick note, the platform being used to access Instagram could potentially change these steps. These steps are for the mobile platforms that are available on iOS and Android. The web browser will either have different steps, or these options are just not available at all. Also, only business accounts can run ads, therefore you will not see all of these settings on a regular user account.

Step 1: Open the Instagram App and Select Your Profile

Instagram security settings
Tap on your profile image at the bottom right-hand corner.

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Go ahead and open Instagram up on your mobile device by tapping the app icon. Once the app is open, navigate to your profile page by tapping the profile picture in the bottom right corner of the screen. From here, your most recent photos and your public profile view should be in sight.

Step 2: Tap the Menu Icon in the Top Right Corner and Select Settings

Instagram security settings
Tap on the three horizontal lines in the top right-hand corner to open Settings.

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From your profile page, select the three-lined menu (known as a hamburger menu) in the top right corner of the screen. From here, select the menu option labeled Settings, which is usually accompanied by a gear icon.

Step 3: Select the Business Menu and Select the Ad Payments Option

Instagram ad payment settings
The Business settings are located under Notifications near the top of the menu.

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Once you are in your profile settings menu, the various options should be displayed in front of you. We are looking for an option labeled “Business” accompanied by a small storefront symbol to the left. If you are having trouble locating this option, typing “Ad payments” into the search bar at the top of the settings menu and selecting the self-titled option is also a viable method.

Step 4: Connect Accounts (If Needed) and Select Payment Methods

Instagram ad payment settings
Ad Payments is at the top of the Business settings menu.

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If you have never connected your Instagram business account to the Meta accounts manager, moving into this menu will likely prompt a pop-up window where you can quickly connect your Instagram account to your overall Meta account manager. Once this is done, you can then see a single option labeled Payment methods.

Step 5: Add a Payment Method

Instagram ad payment settings
Payment methods is the only option under Ad Payments.

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To adjust your payment methods, simply select the Payment methods option. This will display a lot of settings, each of which allows you to customize certain elements of your ad payment experience. For a deep dive into what each of these settings means, check out our quick table below.

Billing and Payment Options (a Quick Guide)

Instagram ad payment settings
Under payment options, you will see a list of settings you can manage by tapping the arrows on the right.

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Once you access the payment options and the further settings, things can get a little jumbled. Here’s a table to help break down some of the settings and language used within these menus.

FeatureDescription
Your AccountAllows you to select which account you would like to edit, specifically regarding the payment options for each account.
Current BalanceShows the current balance on your ad account.
Payment Methods/Add Payment MethodShows the current payment methods. New payment methods can also be added here.
Payment ThresholdAllows Instagram to charge your card once it reaches a certain threshold of ad spending.
Account Spending LimitA limit that can be set on a business account that stops ads from spending over a certain amount.
Payment ActivityThis is a history of all payment activity for a certain account.
Business InfoThis is a menu to update the business info.

Your Account

Using the new Meta accounts manager, users are able to access up to three different ad accounts. This page allows you to select which account you would like to edit, specifically regarding the payment options for each account. More detailed account information, like ad campaigns, must be done through a separate app altogether.

Current Balance

Visit the Current Balance section to see how much money you currently have available on your ad account.

Payment Methods/Add Payment Method

This section shows the current payment methods available to the currently selected ad account. If there are multiple accounts, you can select a preferred payment method as the default method from this section. Additionally, you can add new payment methods via this menu.

Payment Threshold

A payment threshold is a feature that allows Instagram to charge your card once it reaches a certain threshold of ad spending. For example, a payment threshold of $250 would trigger a charge on the listed card once ad spending reached $250, resetting the amount each time. This is useful for people who budget certain amounts for ad spending each month and want to be charged something repeatable. This threshold isn’t timing-based, however, and could be triggered repeatedly if the threshold is hit repeatedly.

Account Spending Limit

The account spending limit is simply a limit that can be set on a business account that stops ads from spending over a certain amount. This is useful for ads that are variable or run for long periods of time.

Payment Activity

Payment activity shows a history of all payment activity for a certain account, similar to a live statement for a credit or debit card.

Business Info

This is a menu to update the business info, including things like addresses, phone numbers, and more.

Up Next:

How to Change Your Ad Payment Settings on Instagram FAQs (Frequently Asked Questions) 

What are ad payment settings?

Ad payment settings are a set of menu options on Instagram that allow you to change the method used to pay for ads, see current balances, and set certain limits and thresholds on ad spending.

Can you manage ads on Instagram?

Yes, you can manage ads on Instagram, but certain features and metrics are only available on the dedicated ad management platforms that are separate from the Instagram app itself.

Can you run ads without a business account?

No, you cannot run ads on Instagram without having both a business account and an ad account associated with that business.

How many ad accounts am I allowed to have?

Using the new Meta accounts manager, users are able to access up to three different ad accounts.

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