Key Points
- The Samsung Frame TV is designed to blend seamlessly with home decor, transforming into a piece of artwork when not in use.
- Equipped with 4K UHD picture quality, HDR, and a smart TV interface, the Frame TV offers both style and functionality.
- Since its launch in 2017, the Frame TV has expanded to seven different sizes and offers customizable bezels to match various home styles.
- The Frame TV has received positive reviews for its unique concept, design, and impressive picture quality.
- The Samsung Frame TV is an excellent choice for those looking to combine art and technology in their living space.
You’re sitting in a friend’s living room, admiring the beautiful framed artwork on their wall. Suddenly, they click a remote, and the framed artwork transforms into a smart TV home screen. This is the Samsung Frame TV in action. Designed to blend seamlessly with a person’s home decor, the Frame TV looks like an actual painting when idle.
Aside from its gorgeous artwork library, this innovative television has a sharp 4K UHD picture quality, a beautiful HDR, and a smart TV interface that lets you stream easily. Looking beyond all the Frame TV has to offer, is it worth owning in the first place? Don’t buy a Samsung Frame TV until you understand all there is to know.
Samsung: The Basics
Year Founded | 1938 |
Subsidiaries | Samsung Electronics |
Products | Clothing, automobiles, chemicals, electronics, medical equipment, ships, communications, appliances |
Samsung Frame TV Specs
Year Released | 2017 |
Latest Release | The Frame QLED 4K Art TV (2022) |
Features | Art Mode Anti-Reflection Matte Display Customizable Bezel QLED 4K with Quantum Dot Technology 7 sizes ranging from 32″ to 85″ Slim-Fit Wall Mount |
History Of The Samsung Frame TV
Samsung Electronics first unveiled the Samsung Frame TV in 2017. The one-of-a-kind product brought a fresh and innovative new concept to the world of televisions. Samsung found many people wanted a TV that didn’t stick out like a sore thumb in their homes. The folks at Samsung knew just the solution to this common problem: a 4K TV that could disguise itself as a beautiful artwork hanging on the wall.
From the start, Samsung Electronics knew the idea had to go beyond a basic screensaver. Television screens have a glare. As such, seeing a painting on the wall stored behind reflective glass would be a dead giveaway. Furthermore, televisions had wires and cables that no artwork would require. Plus, televisions stuck out from the wall much further than any framed artwork. If Samsung wanted this to work, the television would need to be elegant and convincing as a painting without sacrificing the TV’s functionality or quality.
The development team was understandably meticulous. Engineers, designers, researchers, developers, and artists came together to perfect the Samsung Frame. How could they make a TV screen without glare? How could they make the TV flat enough to pass as artwork? And how could they license all that artwork in the first place? After years of hard work, the Frame TV was finally ready for launch. Samsung unveiled the Frame TV at CES 2017 and launched it globally in Paris before expanding to the U.S. that summer.
- View and share personal art in ART MODE
- QLED 4K TV with 100% Color Volume
- Anti-reflection and matte display limits distraction
- Hang the TV flush against a wall
- Smart TV with Alexa built-in
Samsung Frame TV Over The Years
At launch, the Samsung Frame TV was only available in two sizes: 55” and 65”. Likewise, it was limited to some countries, including Switzerland, Norway, Austria, Belgium, Germany, France, Korea, and the U.S. Across the board, the appeal remained clear: A 4K QLED TV that could mimic the appearance of artwork in an actual picture frame. The Frame featured a thin, sleek profile with customizable and replaceable bezels (i.e., frames) to complement various home decors and styles.
“Art Mode” allowed the Frame to display various artworks and photographs, completing the look of a genuine piece of art hanging on the wall. The television’s unique matte display eliminated the screen’s inherent glare. For legal purposes, Frame TV owners must purchase access to artwork. However, they can store as much artwork on the television as they like. Recent models can hold up to 1,200 images — and support uploads from a USB or smartphone.
In the years since its launch, Samsung has continued developing the Frame TV. As a result, the Frame has gotten even better. The TV now comes in sizes 32″ to 85″. Owners can choose from half a dozen different bezels today. Samsung continues to collaborate with top artists for exclusive artwork. Additionally, the Frame has greatly improved brightness and picture quality for even more convincing art displays.
What’s Included When You Buy A Samsung Frame TV
A Samsung Frame TV package includes everything you need to start viewing artwork. In the following sections, we’ll cover the television’s physical specs, delve into the audio specs, and the TV’s sound quality. After that, we’ll look at the accessories.

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Physical Specs
Product type | QLED 4K TV |
Release year | 2017- |
Price | $599.99-$4,299.99 |
Bezel colors | Brick Red, Modern White, Modern Teak, Modern Brown, Beveled White |
Bezel price | $99.99-$199.99 |
Resolution | 3,840 x 2,160 |
HDR | Yes |
Refresh rate | 120Hz |
Display type | Anti-Reflection Dual-LED Matte Display |
Ports | 4 x HDMI 2 x USB 2.0 1 x Ethernet 1 x Audio Out |
The Samsung Frame TV’s physical specifications do a great job showcasing its high-quality picture quality. With its slim profile and customizable bezels, this television can blend into any room or style. Its anti-reflection display makes it complements existing art pieces on the wall. The display is a huge driving force behind the Frame’s ability to integrate into any home’s decor. It’s hard to imagine another product that elegantly combines style with functionality.
Audio Specs
Audio Format | Dolby Atmos MS12 5.1ch |
Speaker type | 2.0.2CH Virtual Surround Sound |
Bluetooth type | 5.2 |
Sound output | 40W |
Q-Symphony support | Yes |
Active voice amplification | Yes |
Overall, the TV’s audio specifications detail an immersive and captivating sound experience without a soundbar. With its powerful built-in speakers and advanced audio technologies, the Frame is capable of clear and dynamic audio. This can enhance your viewing experience with virtual surround sound effects. Whether enjoying movies, TV shows, or music, Frame TV’s audio performance is impressive.
What’s In The Box?
- The Frame TV
- A Slim Fit Wall Mount
- One 5m connect cable
- A connect box
- The remote control
- A height-adjustable stand
Samsung Frame TV’s accessories let you personalize and optimize your viewing experience. Plus, the optional MyShelf makes it easy to achieve a perfect aesthetic layout. Whether you use the customizable frames to better match your home’s style or the slim-fit wall mount to achieve the perfect placement, these accessories add a layer of customization and convenience to an exceptional product. Don’t forget the slender, easily concealed cables and cords.)
Samsung Frame TV Reviews
Looking at reviews, it’s clear the Samsung Frame TV has garnered positive reception from consumers and experts. Owners have praised the Frame’s unique concept, stunning design, and impressive picture quality. Many laud the television’s ability to transform into artwork when idle. Anything else, from picture quality to HDR to audio quality and beyond, is just a bonus.
That’s not to suggest no one is praising the Frame’s picture quality. Users have lauded the Frame TV’s picture quality, noting its vibrant colors, sharp details, and excellent contrast. The TV’s 4K resolution ensures a crisp and immersive viewing experience. The Frame’s High Dynamic Range (HDR) capabilities enhance the picture quality, delivering a wider range of colors and deeper blacks.
Despite all this praise, some Frame owners still have qualms with the TV. For one, this is a QLED TV and not an OLED TV. QLED television picture quality is certainly good, but OLED is undoubtedly better. The fact that the Frame opts for QLED over OLED is unquestionably a disadvantage. The smaller 32″ model is not truly 4K — it’s HD. Another big complaint is that owners will probably have to hide the TV’s wires within the wall for a truly seamless home setup.
- Art Mode allows you to show works of art when not watching TV
- Quantum Processor 4K transforms all of your content to 4K
- Billions of colors with Quantum Dot 100% Color Volume
- Different bezel styles and colors
- Built-in Alexa
- Supports multi-view
What’s New From Samsung?
Speaking of the 32″ model of the Samsung Frame TV, this smaller size is the only one updated in 2023. Unveiled at CES 2023, this was the only new Frame TV Samsung showed off at this year’s show. Many expected to see a full lineup of new Frame offerings, so this was somewhat of a surprise. Samsung could still unveil new Frame options later in the year. But it’s also possible no new Frame models will arrive until 2024. This new size has the same features but lacks 4K quality.
Should You Buy A Samsung Frame TV?
If you want to transform your living space with a functional blend of art and technology, the Samsung Frame TV is undoubtedly the perfect choice. With its innovative design and massive art library, the Frame TV can seamlessly integrate into any home decor. But that’s not all. The Frame TV has cutting-edge features, including 4K UHD resolution with HDR and smart streaming functionality. It is an excellent TV for those with room and budget for this expense.